Google Adsesne is the best way to make money if you are just starting out as a blogger. When I started out, I was able to get first payment in second month of a brand new blog. I never had any blogging experience before. One fine day I decide to create a blog using Blogger and in matter of few minutes, blog was created.
So, when I created the first blog on July 2007, I was typical new blogger. Wrote some 15 articles in 10 days and I was expecting traffic to be automatic. So, that how it all started. You might wonder how I was able to generate more than minimum payment with brand new blog. Keep following this blog. All the details I learned and came across will be posted.
Now, I have learned a thing or two about blogging world and what works for my blogs and what doesn’t. Testing various adsense ad units and placements is never ending. Almost every day I get new idea concerning Adsense unit placement. But, I haven’t really made a record of different testing with ad units and ad networks. So, I’m going to use this blog to keep track of various testing I did with adsense and other ad networks.
Adsense Medium Rectangle (300×250)
Most of the blogger run 125×125 ad units in the sidebar. Pretty much most of the well known bloggers have 4 to 10 units of 125×125 ad units. If you have sponsors willing to advertise in your site, then its good idea to have button ad units. But for blogs that don’t have advertisers, having 125×125 in sidebar will not be of much help.
So, I decided to use one single medium rectangle adsense unit in the sidebar. I used it in various places in sidebar – above the fold, below fold, …. According to Adsense TOS, we cannot say CTR or any other details. Along with medium rectangle, I use Large Rectangle, Banner. Adsense for search within blog posts.
After observing the stats for few months, number of clicks on medium rectangle was less compared to other ad units, but revenue was more than other ad units. So, I knew readers click the ads on sidebar.
In next article, I will explain how I doubled the adsense income using medium rectangle ad unit.
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